Tennessee Aquarium
Project: Educational Programming Brand Identity Design
Awards: Best of Logo/Branding - ADDY Awards; Gold - ADDY Awards
The Tennessee Aquarium partnered with Designsensory to shoot a pilot episode for Conservation Crew. The show taught children about the conservation efforts of the Tennessee Aquarium, while exploring the bigger impact it has on natural ecosystems.
For the show’s branding, the logo mimics the puzzle effect of the aquarium’s logo, while focusing on its iconic building and its star conservation effort, the reintroduction of Lake Sturgeons to the Tennessee River system.
Designsensory Team Credits: Lindsay Brine, Creative Director; Katie Marshall, Senior Designer
